Yesterday we discussed ideas for book marketing. So what are some of the best book marketing campaigns you’ve ever seen?
Over the years I’ve seen quite a few, everything from Po Bronson’s mock IPO for Bombardiers to Jia Tolentino being featured in literally every single publication within a 70 mile radius of New York City in the month leading up to the publication of Trick Mirror.
What are some of your favorites?
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Art: Vincenzo Campi – The Fruit Seller