Publishers have been successful maintaining prices and at fostering a competitive e-book environment. Emulating Apple’s App store, e-readers are compatible with different e-book stores. There are now many different e-book stores competing against each other not on price, but on consumer experience, extensive catalog, targeted marketing, and innovation.
However, there’s now a growing feeling among makers of e-readers that they should restrict which e-book stores they allow onto their devices in order to extract a bigger share the growing e-book revenue.
Who will have more power, the makers of the e-reader devices or the e-book stores? Will there still be competition when the device makers tighten the screws?